Social media marketing for Guest Trip.
Built by a superyacht CTO, Adam Cornelius has worked in technology on board some of the world’s most advanced superyachts. He knows what works, and what needs to work better. Guest Trip is an AI-powered digital platform created to elevate the superyacht guest experience and help crews spend less time managing logistics the long way.
Bespoke itineraries. Menus. Room Service. Spa bookings. Interactive maps. Live updates.
Starting from a blank canvas on Instagram, Cohort defined the strategy and the grid. We’ve written the brand story and will be publishing over the course of the coming months. We have access to proprietary, scroll-stopping imagery from private superyacht charters. The feed has been designed to combine luxury and technology through a cohesive and distinctive visual identity.
Every Guest Trip account is shaped around the yacht, the crew and the guest experience they want to create. The AI-powered digital platform is designed to work seamlessly alongside existing operations.
Guest Trip’s ambition is to build sophisticated software designed for very niche superyacht requirements. We are modernising how guests experience life on board. Welcome onboard.
Adam Cornelius, Founder
Guest Trip
Bespoke yacht charter itineraries
A content strategy around technology and superyacht hospitality.
We’re starting a dialogue between superyacht crew, superyacht managers and Guest Trip’s brand by listening to what’s important to this audience and addressing it on Guest Trip’s social channels.
Thought leadership pieces are put to work across multiple channels; LinkedIn articles, social media posts and website news features communicate Guest Trip’s unique expertise and service. Most importantly, we’re driving traffic to the platform and growing the channels’ following and stature within the industry.
“The grid looks amazing. I received many compliments at Monaco Yacht Show, so thank you so much for all of your work so far.”
Adam Cornelius, Founder, Guest Trip